KANDL

In the second part of this two-part episode, KANDL thought it would be valuable to bring together some of our previous guests to have a topical roundtable discussion about the opportunities presented by the current economic conditions and the importance of resourcefulness and resilience in making it through to the other side.

We’re delighted to have with us Marilyn Finnemore and Aldo Bello of Mind & Media, who were the stars of Podcast #105, and Les Smolin, founder of the Executive Leadership Forum, our guest on podcast #108.

Marilyn and Aldo have a hugely successful media strategy, communications and production company working primarily with government clients, and Les is a seasoned business executive and consultant as well as a facilitator, coach and mentor to groups of CEOs.

Today, our conversation is going to focus on those opportunities - e.g., to make organizations leaner and more agile, to enter new markets with new products/services, to work closer with customers to help solve their problems, to work with suppliers in ways that serve both parties, and to form strategic partnerships for mutual benefit.  In short, we’re going to be talking about how to be resourceful and resilient, about how to run businesses better and smarter.

In upcoming weeks, we have some great guests including a discussion with Cliff Hyra, founder of Hyra IP, LLC, an attorney who specializes in Intellectual Property - it’s a timely conversation, which, you the listeners, will find important for protecting your business. Other future guest will include Julie Lenzer Kirk who will talk about thinking like an entrepreneur. I know Lorraine and I are excited about our guests and realize our listeners are just as valuable - so keep listening.

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In the first part of this two-part episode, KANDL thought it would be valuable to bring together some of our previous guests to have a topical roundtable discussion about the opportunities presented by the current economic conditions and the importance of resourcefulness and resilience in making it through to the other side.

We’re delighted to have with us Marilyn Finnemore and Aldo Bello of Mind & Media, who were the stars of Podcast #105, and Les Smolin, founder of the Executive Leadership Forum, our guest on podcast #108.

Marilyn and Aldo have a hugely successful media strategy, communications and production company working primarily with government clients, and Les is a seasoned business executive and consultant as well as a facilitator, coach and mentor to groups of CEOs.

Today, our conversation is going to focus on those opportunities - e.g., to make organizations leaner and more agile, to enter new markets with new products/services, to work closer with customers to help solve their problems, to work with suppliers in ways that serve both parties, and to form strategic partnerships for mutual benefit.  In short, we’re going to be talking about how to be resourceful and resilient, about how to run businesses better and smarter.

Listen Now:

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Marilyn and Aldo are the founders of Mind & Media, an award-winning Washington, DC-based media strategy and full production services company. They combine the right media with the right messages to bring about measurable change and inspire action in organizations, communities and our world.

Since the company’s founding in 1994, Mind & Media has grown, changed and reinvented itself several times. Throughout all of this, Marilyn’s and Aldo’s values, passion, clarity, and purpose have guided their decisions and helped them to design a company that is extremely successful, fulfilling and fun for all concerned.

In our conversation with them, they highlighted the critical importance of embedding the company’s values into everything it does – processes, communications, staff selection, and company “rituals.” They talked further about the attention they have given to creating an intentional organizational culture that not only helps them live their values but also supports and enhances the organization’s performance and its relationships with staff and clients.

1. Marilyn and Aldo highlighted these lessons learned: As a business owner, know what you stand for and don’t apologize for it. Be explicit about your values and hold people accountable to live up to them.
2. By tolerating staff who don’t uphold the values, you do tremendous harm to the organization.
3. Operationalize your core values and embed them in how you do business. This allows for creativity and prevents rigidity in upholding those values.

If you’d like to contact Marilyn and Aldo in Alexandria, Virginia USA or learn more about Mind & Media, please visit their website at www.mindandmedia.com.

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